The GeekGrls: Helping Women Get their Geek On

I know lot of women who are truly geeky, very technology savvy and aware. I have met some online, and some at various meetups around town. But my experience in general with the online communities I’m involved with (mostly web technology, social media and business) is that it is still a very male-dominated area. Most of my Twitter friends are male. Most of the people at the technology meetups and PodCamps I’ve attended are male.

For a long time I’ve wanted to create something that appeals directly to women who are interested in this space. A place where women are encouraged to make a contribution to the community and embrace the power of the Web, technology and social media.

Several weeks ago my good friend Sheri and I were sitting on a sunny patio and we came up with idea to do The GeekGrls Podcast. We are both super-geeky in our own right, and though it would be fun to share some of that geekiness with the world. The show is by women, for women, about the things that women care about when it comes to technology. We’ve posted our first show at www.geekgrls.com. On this show we talk about our vision for the show and a bit about ourselves.

I encourage you to go and subscribe for free, Episode 1 will be available next week. We really want to encourage participation in the show, so if you have suggestions for topics or guests, ideas or just want to drop us a line, we’d really appreciate it.

And even though the show is presented from a female perspective… you boys are allowed too!

Techniques for Giving a Good Interview

This is a great article from mediacollege.com containing tips and techniques on how to interview people well. A good resource for anyone doing interviews for podcasts, documentaries or other media projects.

If there’s anything I’ve learned after 18 years of producing media in various forms, it’s that a good interview can make or break a piece. I’ve worked with some super-talented on-air people over the years and I learned almost everything I know about interviewing from them. Why? Because they were able to quickly establish a rapport with their subjects and draw out precisely the information that was needed for the piece.

These techniques are not difficult to learn, but they are crucial to the success of your projects.

Anyone have a great interviewing tip they want to share? Please comment!

I Use the Web Differently Now…Do You?

I have been thinking over the past couple of days how much things have changed online in the past several months. Social networks have gone from early adoption stage to pretty mainstream, and now the early adopters of business are starting to really grab hold of social media as a way to enhance their online presence. Within the next little while, the business community at large is going to start to catch on in a big way and then it’s going to really get interesting.

Along with this shift has come a shift in the way that people use the Internet. For example, online media and communications wizard Jeff Pulver talks here about how he uses Facebook as a business communication tool. Lots of people, like Collective Thoughts’ Brian Wallace are talking about why Twitter is so important to the new Web.

A year or so ago, my Internet experience was as follows. My home page was the Google Home page, in which I had customized widgets for reading the CBC News, my horoscope, TechCrunch, Wired Magazine and a few others I can’t remember. If I wanted to find information on something I went to Wikipedia. I chatted with people using Windows Messenger and Google Chat. If I was bored I hit the StumbleUpon button a lot and looked at some LOLcats and cute puppy pictures.

Today, my surfing experience is entirely different. My home page is Google Reader and I follow over a hundred blogs and I comment on several blogs a week. I write my own blog and people read it and comment often. I follow and connect with people on Twitter, Facebook, LinkedIn, Pownce and FriendFeed, and I share lots of bookmarks in del.icio.us and lots of photos on Flickr.

Notice the words I used to describe my surfing habits a year ago. Reading, finding, looking, bored. Notice the words I used for today’s version of surfing. Following, commenting, connecting, writing, sharing. Which do YOU think sounds more fun and worthwhile?

Curiosity Killed the Confusion

I’ve recently come into contact with a lot of people who don’t know a whole lot about the whole social media thing. When I try to explain the stuff to them, I either get a yah, but….or just a blank stare. It’s true, there is SO much going on in this space right now that it’s hard to even know where to start or who to listen to.

A year ago, much like many other people, I barely knew what a podcast was let alone an RSS feed. I didn’t see much point in having my own blog. I would read the odd blog here and there, but I really couldn’t distinguish between what was worthwhile and what was a waste of bandwidth. I too, was confused.

The shocking part was I’d been working as a web designer since 1998. I was there when all this World Wide Web business started! I’m an oldtimer! I was an “industry professional”! How did all of this social media stuff pass me by? How come nobody told ME about it? I realized very quickly that if I didn’t get out there and learn about it I’d be left behind.

So I went to Podcamp Toronto.

For me, that was where this new world opened up. I learned about WordPress, Twitter, Talkshoe, Skype, RSS and a ton of other stuff, and realized the future of the Web. I met some great new friends who answered all my silly questions (and they still do, thanks guys!), and what I didn’t have answers for I figured out on my own. I farted around with it. I set up blogs and broke them. I mean, I really screwed them up bad, man. I made RSS feeds that didn’t work and played with them till they did. I clicked on every link I saw. Read every blog post I could, till my eyes went blurry. And I figured it out.

We have some new interns working at our office. Great bunch of guys, fresh out of college. Unfortunately the educational system always seems to be about 1 year behind the real world in what they teach, particularly when it comes to technology. The reason is that curriculum is set too far in advance. By the time they are teaching the classes, the technology has already changed. This happened back in ’98 when I graduated from my college Multimedia programme. We were focused mainly on CD-ROM development. We had only ONE DAY of HTML coding, using Notepad and Netscape version 4.7 because our school computers had not been upgraded to the new version 5.0 yet. We had a couple of in-class demos from some company we’d never heard of called Macromedia, showing us these new tools called Flash and Dreamweaver, but we really didn’t see any practical use for them at the time.

Within weeks of graduating, I was hired by one of my instructors to – believe it or not – TEACH web site design! So me, with my demo versions of Dreamweaver and Flash and my “Teach Yourself HTML in 7 Days” book, set to work to learn everything I possibly could about this stuff. 3 weeks later, I successfully taught a class of 20 students how to make their own web sites and put them online. I succeeded, not because I had any special training in it, but because I was curious about how it worked. And I sat there at my computer, and frigged around with it for days, till I got it right. Thank God I had no social life back then.

I sat down with “The Interns” today and had a serious talk with them about social media, something they (remarkably) haven’t really touched on in school. Told them everything I know about it. Got them excited about it. Gave them a bunch of links and said “Just go in there, play around with this stuff, listen to these guys, they know what they are talking about, and have fun with it. Explore it. Get curious about it. This is going to be your career.”

There is no magic tool that is going to make you an expert about the Web or about social media. All you need is a computer, a web connection and a browser…and extreme curiosity. Oh, and lots of coffee.

Oh, and by the way? If you want to figure out what all this social media stuff is about, click on some of the links you see in this post. That’s a GREAT start.